Market Research

Disclaimer: opinions represented here are personal and do not represent those of HP. Question #1: Without giving too much away...

Over the past 12 months, large firms in Asia Pacific have accelerated environmental sustainability action, forging ahead even as regional...

Empathizing with the people you design for is almost always the first step in design frameworks because it helps you...

ChatGPT (GPT meaning “Generative Pre-trained Transformer”) is a chatbot launched by OpenAI in November 2022. It has quickly exploded in public awareness...

As new types of digital commerce and novel payment methods have proliferated and digital finance has become the norm in...

Get To Know Alvin I am a senior analyst in Forrester’s enterprise architecture (EA) priority, providing guidance to technology architects...

Organizations often view knowledge management (KM) as a means to bridge a skills development gap. For example, your level-1 service...

In light of current global crises, trust is set to be the new currency of business.  As the adage goes,...

Forrester is forecasting that global tech spend will grow 4.7% in 2023 to reach $4.4 trillion — 100 basis points...

How does the way we present our findings change the way they’re understood? Sarah DaVanzo, Chief Data Officer at Pierre...