Market Research

This blog post is co-authored by Sohm Gough. Small and medium-size businesses (SMBs) have been battered over the past three...

One of the most common questions we get from CISOs – and CIOs – is whether they should accept vendor...

Struggling to maintain your mental equilibrium in the fast-paced world of entrepreneurship? In this episode, we’re joined by Neil Seeman,...

AI dominated Mark Zuckerberg’s opening keynote at Meta Connect today — mentioned within the first 10 seconds and dozens of...

In a world that is obsessed with Artificial Intelligence, Machine Learning, Natural Language processing, where do good old branding fundamentals...

How customers perceive a brand influences how much they are willing to spend with the brand; whether they will recommend...

Editor’s Note: The following interview features a GreenBook Future List honoree, Israel Coleman. The GreenBook Future List recognizes leadership, professional growth,...

As the summer falls behind us and the temperatures finally return to more autumnal levels, thoughts turn to B2B Summit...

Editor’s Note: In the fall of 2022, GreenBook’s IIEX Health event took place in Philadelphia, bringing both useful and inspiration content to...

Low-code application development is revolutionizing how enterprises develop technology. Any tech ecosystem in which multiple applications, data sources, and processes...