2022: Integrating enabled advertisers to see sessions, users and conversions within the context of dimensions such as source, campaign, medium and default channel grouping.
2022: These features were previewed at the Search On event in 2021.
2021: Spoiler alert: It would be dead within a year.
2021: Google confirmed it was showing cost estimates from Homewyse for some local queries.
2019: Google’s Danny Sullivan gave the latest algorithm change a name – “March 2019 Core Update.”
2019: Brands had limited or non-existent review-response strategies, failed to optimize for unbranded keywords and didn’t do enough local-social posting.
2019: A small business advocate called for new regulation.
2018: Proposed rules were designed to redress the “superior bargaining power” of the large internet brands.
2018: Report showed where people requesting directions to your business were located.
2018: Failure to improve Siri could eventually impact iPhone sales.
2017: GoogleBot did not visit a test page that Chrome accessed days before.
2016: The suite, designed for enterprise-level companies, consisted of six products that could be used together or on their own and integrated with AdWords and DoubleClick.
2016: The user-agent would change from an iPhone user-agent to an Android user-agent, but it would have no impact on 99% of all web sites, Google said.
2016: Business cards, candidate cards, presidential election cards and now cricket player cards were the latest supported in Google Posts.
2016: Google added a ride-sharing tab to maps to enable more options and faster time to destination.
2016: Google continued to expand its 2016 election-related search results.
2016: Google’s metronome default rate was 120 beats per minute, but the full range went from 40 to 208 BPM.
2016: The new APIs exposed a lot more functionality for developers within the Bing Search infrastructure.
2015: Google warned webmasters in those two countries about its rules on paid links four days earlier.
2013: A BBC representative sought help to find out how to find those unnatural links so they could be removed and a reconsideration request be submitted.
2013: The latest images showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.
2012: Google would reportedly be providing more direct answers and gaining “semantic” smarts to understand more about what words mean.
2012: Google Flight Search was taking off to international destinations.
2012: The Twitter icon, a large grey “trending” button and the number of shares was displayed under the link.
2012: Including a refresh to the Pushpin buttons and Popup menu.
2012: TheFind argued that Google could use its dominance to prevent innovative smaller players from gaining the kind of visibility and adoption that would otherwise be possible.
2011: Google disabled the ability to star search results from within the Google search results page.
2011: Google pledged to investigate complaints from reliable brand owners within 24 hours, step up reviews of AdWords creative to find counterfeiters, and introduced a new help center page for the reporting of counterfeits.
2011: The entertainment industry had been lobbying heavily for more government intervention to protect their interests.
2011: Google would pay for the installation of thousands of special cash-register systems at merchant locations.
2011: A pretty comprehensive overhaul of the app’s look and functionality.
2011: Topsy launched a new search engine that surfaced hot videos that were being shared on Twitter.
2010: Google’s Matt Cutts confirmed that a 301 redirect will not always pass the full PageRank from the old URL to the new URL.
2010: Google was trying to show the public how transparent they were.
2010: More than two-thirds of online news consumers visited news portals like Yahoo News or Google News.
2010: If most people wouldn’t pay for content and advertising was only marginally effective, where would revenue come from to support online journalism? A tax or levy on Google.
2010: Personal animosity was driven by a sense of “betrayal” over the alleged copying of the iPhone by Android.
2010: Rhea Drysdale fought to the end using her own money and time to beat the trademark claim.
2010: Facebook.com received 7.07% of all internet visits during the week that ended on March 13, with Google getting 7.03%.
2010: Twitter introduced a new platform called @anywhere that would allow websites to integrate Twitter features more easily.
Live Blogging SXSW 2010
2007: You could get a report from Google of the top anchor text phrases used when people linked to your site.
2007: How AdSense ads could totally go against the message of your sex content and concerns that Google was banning some sexual orientation terms as offensive.
2007: Piper Jaffray financial analyst Safa Rashtchy had been covering the search space seriously for years.
From Search Marketing Expo (SMX)
Past contributions from Search Engine Land’s Subject Matter Experts (SMEs)
These columns are a snapshot in time and have not been updated since publishing, unless noted. Opinions expressed in these articles are those of the author and not necessarily Search Engine Land.
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