Join us while Lenny and Matt discuss what we’re seeing in the NFT and Web3 space and the mechanism for engagement, loyalty and brand love.
In this episode, we’ll explore:
- How NFTs allow brands to sell ownership in their brand clout and create communities with their customers
- Ways NFT communities allow you to collect extremely intimate data on your customers
- Who can introduce NFTs with little friction and the phenomenal opportunity for those brands
- How startups can fund their businesses with a well-researched, executed NFT project
Episode resources and links:
Many thanks to Matt for being our guest. Thanks also to our producer, Karen Lynch; our editor, James Carlisle; and this episode’s sponsor, Tremendous.